Until recently, one quick glance at any movie and you could instantly tell whether or not it had been shot with a ‘professional’ camera, or a store bought camera. A fact made more obvious by the Hi-Definition (HDTV) capabilities of all modern television sets.
But thanks to technological innovation, what was once a truism of the film world happily is no longer the case. Until recently, amateur filmmakers had to grin and bear the fact that the equipment they used would never achieve the same quality, or ‘look’, of the big boys in Hollywood. To achieve the ‘pro look’ on your home movies you had two choices, either spend huge money on a professional grade video camera (which more than a few did), or accept the fact that, as a mere mortal with pockets that do not reach into the many thousands, you simply did the best you could with the equipment at your disposal.
Then, Canon’s Legria HF S100 came onto the market, and the rules of the game changed overnight.
Canon’s Legria HF S100 combines the latest in Hi-Definition technology and User Creativity with the convenience of SD Memory for unlimited expansion. All the expected features are there from 25p Cinema Mode to Custom Key and Dual Shot to Video Snapshot. The Canon Legria HF S100 High Definition Camcorder is the perfect camera for enthusiasts looking for a step up without the professional budgets.
As with many of its products, with the S100 Canon has exclusivity and patents on many of its components and features that make it not only a product leader, but a true innovator as well.
Let’s take a closer look at a few of these:
Canon Exclusive: 1/2.6-inch, 8.59-megapixel Full HD CMOS Image Sensor
The S100 captures 1920 x 1080 High Definition video through its Canon designed and manufactured 1/2.6-inch, 8.59-megapixel HD CMOS image sensor, similar to the CMOS image sensors made famous in Canon’s EOS Series Digital SLR cameras.
The HF S100′s powerful CMOS image sensor provides high color resolution and advanced color reproduction for brilliant results. It is also unique in featuring Canon’s proprietary noise reduction technologies for crisp, sharp images. Low noise technology also means that even in dimly lit scenes, the signal from each pixel is as pure as possible, with minimal noise or other aberrations. It’s the ideal sensor for HD.
1920 x 1080 Full HD Recording
The Canon HF S100 not only captures images in Full HD, but records and outputs at 1920 x 1080 as well, so you get Full HD from lens to screen. Your memories are preserved in stunning clarity, and ready for playback on your HDTV. With the advanced codec in the HF S100, you can also record at the highest AVCHD bitrate of 24Mbps.
Canon Exclusive: SuperRange Optical Image Stabilization
The high-resolution images of HD video demand a steady hand. It’s easier to get those clear, steady images with the HF S100, thanks to Canon’s innovative SuperRange Optical Image Stabilization. It combines gyro- and image-sensors to give image stabilization through a wider range of camera motions. Some image stabilization systems correct one type of camera motion or vibration better than another. But Canon’s SuperRange OIS corrects for a wide range of camcorder motion: the fast vibration you’d experience while recording from a moving car; the medium-speed motion of hand-held recording; and the slower motion of body sway. No matter what you’re recording and how you’re recording it, the HF S100′s stabilization design corrects camcorder shake instantly.
Direct to SDHC Memory Recording
As major manufacturers push headlong in the direction of truly solid-state digital recording of not only standard definition video but the very latest high definition formats, too, we’re seeing an ever-increasing tide 
of models that offer recording to memory cards (such as SDHC and Memory Stick) and also to flash memory that’s actually hard-wired in to the camcorders themselves. If you’ve been studying the market for any length of time you’ll be aware that it is rapidly killing off other traditional recording media such as DVD and tape; even HDD (hard disc drive) is singing its swansong as a recording/playback medium. If you’re keen to acquire a camcorder which is more future-proof than others, the Legria HF S100 records directly to high capacity SDHC memory cards – a 32GB card can store over 12 hours of HD movies at the most efficient setting.
So for the aspiring Spielberg’s out there, your time has finally come. If you fancy having the ‘pro look’ on your home movies at an affordable starting price of less than £1100, these features and many more come standard on the Canon Legria HF S100 AVCHD Camcorder. Order yours online today!
SOURCE: Canon | WarehouseExpress.com
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